RE&UP is the circulartech company reshaping the traditional textile-to-textile paradigm. By producing Next-Gen Cotton and Next-Gen Polyester that maintain the same performance as virgin fibers, it brings sustainable solutions to life, addressing the planet’s most pressing challenges. RE&UP creates a seamless circular ecosystem that transforms end-of-life textile waste into high-quality raw materials at scale: a commitment to opening up a more responsible and technologically evolved future for textiles and fashion.